PVH
Apparel company PVH owns fashion brands including Calvin Klein and Tommy Hilfiger. Founded in 1881 and headquartered in New York, PVH operates in over 40 countries.
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Calvin Klein Returns to the Runway
Quira founder Veronica Leoni has been named creative director of the PVH-owned brand’s “Collection” line, which was shuttered in 2018.
Why Legacy Labels Still Want to Be DTC Brands
Companies like Nike, Levi’s and PVH, which have been on years-long journeys to ramp up their direct businesses amid ongoing challenges in wholesale, provide case studies for how to invest in the selling channel.
Big Brands Reach ‘Historic’ Agreements to Support Higher Wages
PVH, H&M and Asos have signed binding commitments with global union IndustriALL to ensure their sourcing practices don’t undercut efforts to raise wages in Cambodia.
The BoF Podcast | How Calvin Klein Taps Into Culture
Calvin Klein’s chief marketing officer Jonathan Bottomley speaks to Imran Amed about the strategy behind the brand’s buzzy Jeremy Allen White-fronted campaign.
Why Calvin Klein Needs More Than Jeremy Allen White to Grow
Calvin Klein’s recent viral campaigns have galvanised consumers but are slower in driving the business forward amid parent company PVH’s ongoing turnaround strategy.